Founder | Media & Content Strategist
Kafeel Anwar is a media professional with over 18 years of experience across film, television, digital platforms, and emerging media businesses. He has collaborated with leading global and regional companies including TikTok, Huawei, OSN, and Showtime, where he has shaped content strategies, digital products, and premium storytelling at scale.
With deep expertise in content development, VOD programming, platform growth, and film production, Kafeel effectively bridges creative vision with commercial execution. He leads a handpicked network of independent creators, including art directors and production designers, collaborating under a unified direction to deliver high-impact media projects with flexibility and precision.
As the founder of Media Wise Guys, Kafeel blends creative insight with commercial discipline. His approach prioritizes collaboration, scalability, and sustainable value across content, platforms, and partnerships, ensuring that each project is executed with the professionalism of a seasoned producer.
Nida Akbar Khan is a seasoned production designer, art director, and writer with several international feature films to her credit. With extensive experience working across diverse countries such as Pakistan, UAE, Turkey, Poland, Malaysia, and Thailand, she excels in creating immersive environments that bring every scene to life. As a passionate art director, Nida blends imagination and artistry to craft living worlds that evoke emotions and narrative depth. Her intent is clear: to push the boundaries of production design through thoughtful storytelling, emotional resonance, and visual integrity, making her a valuable asset to any project, including those driven by the Media Wise Guys team.
Director | Storyteller
With over a decade of experience in film, commercials, and digital storytelling, Muhammad Safwan Bawany draws inspiration directly from life—its people, moments, and observed realities. His work as a director and art director is guided by the belief that stories are discovered rather than invented, emerging from careful observation and emotional truth.
As a producer and creative storyteller, Safwan works across formats and platforms, bringing ideas to life in ways that entertain, inspire, and leave a lasting impression. Whether directing a television commercial, crafting a film, or developing narrative-driven creative work, storytelling remains central—connecting thought, space, and time through cinema.
His experience spans big-screen productions and digital campaigns, with collaborations including globally recognized brands such as Nestlé, Baskin Robbins, Coca-Cola, and Toyota. As part of the Media Wise Guys curated roster, Safwan brings a distinctive voice shaped by observation, emotion, and cinematic clarity.